Boots on the ground! – Accounts of successful market entry strategies by two German water companies
The webinar “Water shortages, floods and infrastructure refurbishment - Market opportunities for Bavarian companies in South Africa” on September 26, 2024, provided information about the current framework conditions for Bavarian water companies interested in entering the South African market. Reports of flooding, droughts, water shortages, interruptions in water supplies and debts to be paid form part of the daily news headlines. The previous Minister for Water and Sanitation successfully introduced measures to stabilise the water sector and ensure water and sanitation in the future. Provided that the new Government of National Unity continues this course, the prospects are positive. However, like the energy crisis in South Africa, the situation will take some time to get better. This shows that German technologies and know-how can and should contribute to improving the situation. How to go about this was demonstrated by the two Bavarian companies PPU Umwelttechnik und Vision Green Solutions. Both highlighted the importance of “boots on the ground” for growing their project pipelines. Local teams find projects, follow-up on leads, ensure smooth project implementation, maintain customer relationships and build trusts in the products, services and the brand.
Download the presentations given in the webinar:
PPU Umwelttechnik GmbH (Cleafox Brand)
The webinar was brought to you by the Bavarian Ministry of Economic Affairs and the Bavarian representative office in South Africa in cooperation with the Bavarian Ministry of the Environment.
